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2019-05-06 Nanniwan E-commerce Platform- Promotional Video


In the current society, promotional videos have gradually covered our entire life circle, including tourism, various consumption, and so on. For different audiences in different industries, the role of promotional videos is very important. Not only in cities, but also in towns and villages, publicity videos have become the main channel for farmers to obtain information, and they are increasingly changing the consumption habits of farmers, becoming the first important influencing factor for farmers to choose products. With the popularization of the promo, how it is accepted by farmers has become an issue that every promo producer needs to take seriously. If agricultural products want a wider sales space, they also need a proper product promotion video.


An agricultural product promotion video that can bring effects must first have good ideas. First of all, this requires the company to do a good job of market analysis, and to have new ideas to attract the attention of the audience. For companies that make farmers' products, we must grasp this point. Good ideas must first be close to the actual situation of the audience, make them familiar and understandable. If the advertisement makes the audience feel strange, or even feel that they have never heard of it, they will definitely not get everyone ’s Approved. Therefore, it is necessary to pay attention to the copywriting planning of promotional videos. When creating advertising copy for peasant consumers, do not make too many turns, not be too abstract, and do not pursue too much artistic expression of language. Let farmers understand clearly that language must They should be familiar and easy to understand, simple and easy to remember. The point of appeal should be single and direct. The language expression should be consistent with the reality of farmers' life. It must be easy for farmers to accept and have strong affinity.


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Company Name: Wuhan Black Ant Culture Communication Co., Ltd.

Company Address: 505, Block A, Jindu Huating, Minzhu Road, Wuchang District

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